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Tiwa Savage risks losing endorsement deals over sex tape scandal


Last Updated: 10 minutes Ago
  • Popular Nigerian singer, Tiwa Savage may lose some endorsements and her public image damaged as she battles a scandal which has sparked up controversy on social media.
  • On Wednesday, social media was agog, following the release of a sex-tape allegedly involving the singer and her boyfriend.
  • Though Tiwa is yet to confirm or deny whether she is the one captured in the video, she had earlier in an interview with American OAP, Angie Martinez of Power 105.1, raised the alarm that she was being blackmailed by an unknown person with a sex tape
  • She had expressed concerns about what the blackmailer could do with the clip even as she claimed that the video was accidentally posted on Snapchat by her lover, who immediately deleted it.
  • Although she maintained that she would not pay a dime to the blackmailer, Tiwa feared that the intimate clip could negatively affect her career and public image.
  • Some Nigerians who doubted the singer opined that the alleged sex tape ‘scandal was a publicity stunt for her now released remix of ‘Somebody’s son” ft Brandy.
  • But Tiwa Savage stated that those saying it was a publicity stunt were merely disappointed that she was able to control the narrative and not allow the ‘blackmailer’ destroy her.
  • However, Tiwa’s alleged sex tape was eventually released. The blackmailer released the tape in the dead of Tuesday night and by morning, it had already taken over every gossip corner.
  • Fans were stunned when the singer’s intimate moment with her lover was seen. The girl in the sex tape had a striking resemblance to the ‘Koroba crooner, many argued.
  • With the social media space thrown into a fresh noise, Tiwa who seemed not bothered showed off the diamond encrusted wristwatch she purchased.
  • Although it is not confirmed if the woman in the viral video is Tiwa Savage or if the released clip was that which the 41- year-old spoke of, the singer has remained mute on the issue.
  • Many have condemned the blackmailer for releasing the footage while other chide the songstress who is not a stranger to controversies for being careless.
  • Condemning the actions, some Nigerians said the clip was released because she bragged about ‘controlling the narrative.
  • Looking at the negative effect of the matter on the artiste, a PR expert, Issac Mayowa told EstherBlog that although, the entertainment industry has been engulfed with several controversies involving many other artistes, one that is sex related threatens an artist’s career and public image.
  • The industry is filled with several scandals; from domestic violence to rumored infidelity or rumored extra-marital affairs, but when a sex tape of an artist is released, it is a huge blow.
  • “It takes months, sometimes years to correct the damage such clip can cause. Sex tape damage control is a herculean task. Most endorsement deals come with moral clauses that give the company the right to exit the contract if a celebrity lands in trouble, as such could tarnish their reputation.”
  • But one Charity, a fan of the singer recalled how popular singer, Chidinma Ekile recovered when her alleged sex tape was released and noted that Tiwa Savage will bounce back.
  • “Because Tiwa Savage’s private activities was exposed in public doesn’t make her different or less human than most of us. She is amazing, she is not an angel, so mistakes like this should be overlooked. Chidinma survived this same scandal and look at her today, the world has moved on.”
  • Another respondent identified as Lukas Zayiwulu urged the singer to arrest her lover for his mistake. He also advised her to clean up her circles.
  • “I am not sure how her supposed boyfriend is exonerated from this whole sex thing. That video was a close shot and was posted by her boyfriend whose full pictures wasn’t displayed. She has an Army of wrong company and needs to clean up before they consume her.”
  • Amid the backlash, some celebrities like Harrysong, Nedu, Mercy Aigbe, IK Ogbonna, Tacha Akide and BBNaija’s Angel Smith have drummed support for the singer. They heaped accolades and encouraged her.

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Entertainment News

How Nollywood roles influenced Yul Edochie’s reality

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Following the recent scandals in the entertainment circles of Nigeria, it may be safe to say that many of the movies produced in Nigeria are perhaps the real lives of the movie producers.

This assumption now appears a bit factual considering the current happenings in the family of leading Nollywood actor, director and writer, Yul Edochie.

The actor recently made public his decision to take a second wife who also happened to be one of his colleagues in the movie industry.

His decision which has so far generated backlashes on social media is one pointer to how moviemakers turn their real lives into movie scripts or turn their scripts into real-life experiences.

There is a wise saying that movies can affect society in both positive and negative ways and that man cannot act in isolation.

Films also expand one’s basic knowledge of the world around them and can create violence, bad habits or good habits and can send a bad or good message to the public.

Now, the question is, what message has Yul Edochie sent out to the public? This may be rhetorical but insightful.

Edochie has played various movie roles in which he is entangled between two or more women. In most cases, he marries a beautiful wife and gets involved with another outside his home.

Edochie and his new wife, Judy may have taken their movie roles more seriously than anyone could have imagined, having moved their on-set romance to real life.

We have seen movies where Edochie and Judy acted as a couple in a love triangle.

For instance in the movies ‘My marriage fears, The native girl, Edochie played the character of a city man who married a woman brought to him from the village by his mother, interestingly, the village wife’s character was played by Judy.

There is an unwritten rule that actresses and actors cannot be judged by the roles they play in movies, especially when their characters are flat, static or pure evil.

For instance, seeing movie veteran, Kanayo O. Kanayo at Obi Cubana’s mother’s burial raining Naira notes and throwing wads of dollars in the air will immediately drag one’s attention to his numerous ritualist adventures in front of the cameras in a movie.

Back to Yul and his marriage scandal, there are now questions whether his decision was with the consent of his wife, May. Did May approve the decision of Edochie to take a second wife? Did his family support his decision? And most importantly, whether Yul was influenced by his acting roles or was this a mere coincidence?

Concerning questions about his first wife consenting to his taking a second wife, Yul’s brother, Uche Edochie had taken to Instagram to reveal that May did not agree to a polygamous home and that the best the family can do is to console her at the moment.

May had confirmed Uche’s revelation with a cryptic message she dropped on social media pronouncing God’s judgement on Edochie and his second wife.

Yul’s brother also disclosed that his family was against the decision of taking a second wife but the actor went ahead with his decision.

Despite the opinions of Nigerians, Edochie hailed himself for taking responsibility for his actions and stepping up, unlike other men who are hypocrites.

There are indications from Judy’s page that the affair between the two may have started when they worked together on movies he directed and acted in as far back as October 2021. On her page, she has videos celebrating Pete Edochie and also Yul.

Since logic is a way to come to conclusions and morality a way to evaluate actions as good or evil, let us evaluate the views of some Nigerians on this trending issue:

Veteran comedian, Ali Baba speaking on TVC on Thursday on the matter said in Africa polygamy is acceptable, therefore Edochie’s action is difficult to judge.

He said although it is difficult to accept a second wife, it is our reality and people will have to learn to deal with it.

He said, “The African setting is polygamous but we embraced the western setting. Polygamy is not wrong in an African setting. Would you have preferred Edochie to have the lady as a baby mama than a second wife? We don’t know his relationship with his wife, her response to his post speaks a lot of volumes about their relationship.

Some women back in the day would allow their husbands to get a second wife to fulfil his needs if she cannot satisfy him. Things like this happen but it is the family and orientation. If it is a Muslim family it wouldn’t be a problem.

“No matter what, even in a Muslim home the second wife will not accept a third wife. It is difficult to accept a second wife but this is the reality and we have to deal with it.”

Mr Chukwudi, a marriage counsellor from Imo State posited that Edochie and Judy have acted in various movies including Igbo movies as a couple and it is sad to see this coming to reality.

Edochie had always praised his wife for how loving she had been and supportive so this is a betrayal to her and a fault on his part, Chukwudi told Estherblog.

According to him, “Edochie did wrong to his wife because from the second wife’s social media page you can see that they both have been working together and that means having an affair from 2021.

“Legally, it is wrong to marry another woman without the consent of the first wife, Biblically as a Christian, it is not acceptable but traditionally in some places in Igbo land you must pay the bride price before you can have access to your child. This may have been one of the reasons Yul Edochie went ahead to marry her.

But paying bride price of a second wife traditionally must be done with the first wife’s consent and publicly not how Edochie did his.”

With trending videos of scenes from movies Edochie acted with Judy Austin, Nigerians have come to the conclusion that the time spent on scenes may have influenced the actor’s choice of getting a second wife.

Estherblog spoke to a mother of four, Mrs Ekanem who posited that Edochie’s action may have hindered other married women in future from achieving their dreams of being actresses.

This Edochie’s story shows that sometimes all that happens in movies happens in real life. He has made things difficult for married women who want to be actresses as their husbands will find it difficult to trust them in love scenes.

“No matter what his wife did, it is wrong for him to marry a second wife unless he wants to convert to Islam. It is really wrong because this seems like a case of him cheating and the lady falling pregnant which forced him to get married.

This should serve as a lesson to young men out there who feel cheating is a normal thing, they should know that their homes will never be peaceful once they start cheating and this will affect the children in the long run.”

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